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Smart Shopping for Data: Driving Analytics Excellence in the Airlines Industry
December 4, 2019
Blog
Airlines today leverage terabytes of data to gather actionable insights that influence decision making – from revenue management and route planning to customer behavior mapping and MRO management – data is what enables them to ensure profitability and efficiency. Companies store historical data, from as far back as three years, to analyze trends for pricing and prepare better for seasonal shifts in demand. Moreover, with omnichannel marketing and sales becoming the ...
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Mr. Hotelier, Four Signs It is Time to Change your Distribution Partner
November 29, 2019
Blog
For the hotel industry, distribution is at the core of revenue success. But the truth is that while technology, customer profiles and buying habits have changed dramatically, hoteliers have been sluggish in reviewing and revamping their distribution eco-systems. Many continue to remain dependent on Property Management Systems (PMS´), Central Reservation Systems (CRS´), old fashioned Channel Managers, Revenue Management Systems (RMS´), & with business intelligence to...
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Adopting SCRUM in the Organization’s People Processes
November 22, 2019
Blog
The Scrum Book of knowledge has defined scrum as an adaptive, fast, and flexible methodology which is designed to deliver significant value to a project. Scrum ensures that there is transparency in communication, and it creates an environment of continuous growth. According to Jeff Sutherland (the co-creator of Scrum), “SCRUM is the art of doing twice the work in half the time". Nowadays, the HR teams across industries are exploring various methods to manage v...
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How to Deliver Value In The Era Of Hospitality Industry Consolidation?
November 19, 2019
Blog
A common topic at travel conferences and in travel publication is that of consolidation, on both the supply and demand side of the equation. While the benefits for the parties of the consolidation seem clear on the surface, are they truly taking advantage of the economies of scale while fending off new entrants into the industry? Consolidation is a common occurrence in industries that have seen the same long-term growth as the hotel industry. According to a 2019 ...
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What will define Long Term Success for Airlines
November 11, 2019
Blog
Data-driven stable systems v/s Feature-Rich Ecosystems We today live in a world where we now have an app for everything. Today we have more than 5.5 million apps available across all app stores with over 178.1 billion downloads every year, suggesting that on an average each of the 2.7 billion mobile users try more than 65 apps. This clearly tells us that we have a technological solution available to solve every type of challenge faced by an organization or by you....
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Challenges for Airline Revenue Managers Beyond 2020
October 23, 2019
Blog
This year marks the end of a landmark decade for digitization and technological adoption. Path breaking technologies like artificial intelligence and personalization have been incorporated into business functions to facilitate strategy execution. The fact that 72% of business leaders[1] believe that AI is synonymous with ‘business advantage’ attests this growing shift. This year has manifested numerous ups and downs for the airline industry. Some of the disruptio...
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Putting User Experience at the center of a new problem
October 15, 2019
Blog
I have been practicing and preaching UX for the last 19 years across large and small organizations. I have had the fortune of working with organizations focussed on delivering exceptional experiences to the end user and delivered some innovative products across the globe. Luckily today, most organizations understand the relevance of crafting the right user experience and seem to be investing in the practice to make life easy for your product, sales, after-sales and ...
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Can Car Rental analytics help make better investment decisions?
October 4, 2019
Blog
Have you ever noticed that if you and your friend book an Uber cab for the same route and distance, both of you may be charged differently? That is Uber’s dynamic pricing coming into play! Pricing changes dynamically depending on customer data, local events and demand, besides many other factors. In a market where 78% of the customers consider themselves bargain buyers; dynamic pricing is a winner strategy for customer generation and retention. This is just one e...
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Top 3 considerations for blueprinting your content transformation
September 21, 2019
Blog
Too many organizations today rely on outdated or inefficient content distribution. Content should be treated as a business asset worthy of being produced efficiently, repurposed effectively and translated prescriptively. Not scattered like seeds with the hope it will grow new business. Do you have a Contenteur? Likely not. What's needed is to think about content strategically and assign accountability. A Contenteur is the individual at the forefront where content...
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