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Evolving Role Of Hotel Revenue Manager - Part 4
May 26, 2017
Blog
Part 4 of 4 All that Big Data Matters - Hoteliers, learn how to leverage this data Hospitality industry captures numerous data from various sources. Guests start leaving a data stream from the instant they start their search till the time they check out. Technology experts, as well as hotels are beginning to get deeper with turning that data into actionable insights. However, for many hotels, this data is still largely underused. In our previous blogs of this series, we ...
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The Evolving Role of Revenue Managers - Part 3
May 24, 2017
Blog
Part 3 of 4 Hotels Choose your Competitive Set Wisely Selecting competitive set wisely is important for any hotelier. However, with the ease of search for the consumer, the obvious comp set is not always the case. In part 1 and part 2 of this series, we have read about How Modern Revenue Managers Bid Adieu to Traditional Revenue Managers with Evolving Role of Hotel Revenue Managers and Moving The Technology Way… Are You Ready Hoteliers. In this part, let us talk about th...
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Good translation key to staying in global marketplace
May 24, 2017
Blog
In our last few blogs, we shared insights on the content conundrum and the challenges of communicating hundreds of different and often confusing content entries about hotel rooms and amenities across the hospitality distribution chain. While those issues have been vexing the industry for years, they become exponentially more complex when it comes to translation. Translation is difficult to manage. It’s costly. It’s difficult to synchronize when you bring on new products...
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The Evolving Role Of Hotel Revenue Managers – Part 2
May 17, 2017
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Part 2 of 4 Moving The Technology Way… Are You Ready Hoteliers? Hotels nowadays are capitalizing on the use of hotel technology tools to deliver unique experiences to customers. In part 1 of this blog series, we discussed about How Modern Revenue Managers Bid Adieu to Traditional Revenue Managers with Evolving Role of Hotel Revenue Managers. Comparing the past and the present brings a little smirk to our faces when we think about how much information about guests and pro...
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How Your Hotel distribution & Online Reputation Strategy is key to RevPAR Management
May 15, 2017
Blog
Think of a time when you want to buy something that you have been wanting for a long time. Did you do enough research and due diligence? Now that you are nodding your head in agreement, think about the sources of your research; friends & family and internet would be the top two go to source for information, suggestion, and reconfirmation. Similarly, planning a vacation or a business trip is super important to people. While vacation planning is a fun activity, most trav...
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The Evolving Role of Hotel Revenue Managers - Part 1
May 10, 2017
Blog
Part 1 of 4 Modern Revenue Managers Bid Adieu to Traditional Revenue Managers The progression of the hospitality industry has transformed the revenue management as a central discipline in the hotel. Hotels of today are striving hard to gain more profitability by implementing the latest revenue management strategies and technologies which involve much more than just inventory and hotel price optimisation. The role of revenue managers today, has amplified substantially to ...
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5 Effective Ways Hotels Could Conduct Guest Surveys and Loyalty Programs
May 2, 2017
Blog
For long, getting to know what hotel guests want has been every hotelier’s bugbear. Ambivalent, unclear suggestions from customers impede hoteliers’ ability to take concrete steps to improve their services. Moreover, in this era of price-oriented competition among hotels, price sensitive travellers; garnering loyal guests become challenging, necessitating the use of specific tools aimed at overcoming these problems. Effective Guest Surveys Comprehensive guest surveys he...
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Abbreviations are not a content strategy
April 24, 2017
Blog
Looking for a hotel room with “polacc?” Or maybe you want to make sure it includes “lxbthtl” and “satchan?”. Those are the abbreviations your system might need to know if you are looking for pool access, luxury bath towels and satellite channels. And they are just a few of the hundreds of often baffling terms hotels currently use to describe their properties through online booking systems. But in an age where consumers can, with just a tap of their finger, watch live fe...
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