White Paper Co-authored by Yogeesh Chandra and Daniel Craig

In this guide, you will learn about

  • Causes of Rate Disparity
  • Steps to take when you discover Rate Disparity
  • Strategies to prevent Rate Disparity
  • Rate Parity data and analytics from different regions of the world
  • Views and opinions from Industry Experts
  • How technology can help take action on channels causing Rate Disparity

Here's What Our Clients Have To Say

“Having worked with RateGain for more than two years, IHG utilizes RateGain’s tools to support its rate parity initiatives. As we continue to focus on rate parity, we will be leveraging RateGain’s new tool Rate Parity +, to directly communicate with IHG hotels on rate parity violations. This direct-to-hotel communication will provide screenshots of violations and enable hotels to respond via email, offering an enhanced way for us to work with our hotels as they improve rate parity.“
Jason Willet
Manager Distribution & Revenue Management Strategy, IHG

We have been able to increase our clicks by 100% compared to the previous year – and we are especially pleased about the increasing direct bookings on our homepage.

Tobias Baumann
Director Sales & Marketing
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