Tag: Hotel marketing strategies

As digital advertising evolves, Google has expanded Demand Gen to include image inventory across the Google Display Network (GDN). This change enhances campaign flexibility and...

Social media has become a powerful tool for hotels to engage with guests, showcase their brand, and drive bookings. However, many hoteliers still rely on vanity metrics—likes,...

As the digital landscape evolves, so does the way hotels connect with travelers. Google Ads has introduced powerful new creative capabilities that leverage AI-driven image...

Maximize Direct Bookings with Smart Bidding Imagine running hotel campaigns where bids adjust automatically to attract the right traveler at the right time. That’s the power...

Hotel marketers, take a deep breath – 2024 was a whirlwind, wasn’t it? AI officially moved from buzzword to business-as-usual, with tools like Google’s Gemini and...

In the ever-competitive travel and hospitality industry, efficient ad management can be the key to boosting bookings and enhancing brand presence. Microsoft Ads' latest launch of...

2024 has been a transformative year for digital marketing, with Google Ads rolling out groundbreaking features tailored to elevate advertising performance. For hotel marketers,...